Beyond the obvious

Strategic innovation through design anthropology

Beyond the obvious

Strategic innovation through design anthropology

Beyond the obvious

Strategic innovation through design anthropology

Beyond the obvious

Strategic innovation through design anthropology

Beyond
the obvious

Strategic innovation through design anthropology

Discover our latest projects and collaborations below

We do design anthropology

We do design anthropology

Nulla a dolor vitae velit convallis vehicula placerat

We do design anthropology

Nulla a dolor vitae velit convallis vehicula placerat

We do design anthropology

Nulla a dolor vitae velit convallis vehicula placerat

We do design anthropology

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There are patterns to be found within all types of human behavior 

There are patterns to be found within all types of human behavior 

Design Anthropology is the process of utilising insights and interpretations in a collaborative process with the purpose of designing something relevant and valuable to people on both sides of the organisation

Design Anthropology is the process of utilising insights, interactions and interpretations in collaboration and co-creation with the purpose of creating something relevant and valuable to people on both sides of the organisation. 

Explore our services below

In social science, Agency is the capacity of individuals to act independently and to make their own free choices. Will is the desire to do so.
In social science, Agency is the capacity of individuals to act independently and to make their own free choices. Will is the desire to do so.

Will & Agency is a modern consulting firm, operating within the field of design anthropology. We specialise in the combination of deep qualitative research and the ability to turn insights into valuable change through tangible concepts and design principles. 

We help companies and organisations uncover how people act and react to change, barriers and possibilities - and help them succeed by providing them with real insights, strategic direction and concepts that will fuel valuable change.

Will & Agency is a modern consulting firm, operating within the field of design anthropology. We specialise in the combination of deep qualitative research and the ability to turn insights into valuable change through tangible concepts and design principles.

We help companies and organisations uncover how people act and react to change, barriers and possibilities, and help them succeed by providing them with insights

Will & Agency is a modern consulting firm, operating within the field of design anthropology. We specialise in the combination of deep qualitative research and the ability to turn insights into valuable change through tangible concepts and design principles.

We help companies and organisations uncover how people act and react to change, barriers and possibilities, and help them succeed by providing

Will & Agency is a modern consulting firm, operating within the field of design anthropology. We specialise in the combination of deep qualitative research and the ability to turn insights into valuable change through tangible concepts and design principles.

We help companies and organisations uncover how people act and react to change, barriers and possibilities, and help them succeed by providing them with insights beyondthe obvious, strategic direction and

Will & Agency is a modern consulting firm, operating within the field of design anthropology. We specialise in the combination of deep qualitative research and the ability to turn insights into valuable change through tangible concepts and design principles.

We help companies and organisations uncover how people act and react to change, barriers and possibilities, and help them succeed by providing them with insights beyond the obvious, strategic direction and concepts that will fuel valuable change. 

At Will & Agency, we combine years of extensive experience from the research- and strategic consulting industry with the creative impact and design processes from global digital- and advertising agencies to help our customers go beyond the obvious.

beyond the obvious, strategic direction and concepts that will fuel valuable change.

At Will & Agency, we combine years of extensive experience from the research- and strategic consulting industry with the creative impact and design processes from global digital and advertising agencies to help our customers to achieve goals beyond the obvious.

them with insights beyond the obvious, strategic direction and concepts that will fuel valuable change.

At Will & Agency, we combine years of extensive experience from the research- and strategic consulting industry with the creative impact and design processes from global digital and advertising agencies to help our customers to achieve goals beyond the obvious.

concepts that will fuel valuable change.

At Will & Agency, we combine years of extensive experience from the research- and strategic consulting industry with the creative impact and design processes from global digital and advertising agencies to help our customers to achieve goals beyond the obvious.


At Will & Agency, we combine years of extensive experience from the research- and strategic consulting industry with the creative impact and design processes from global digital and advertising agencies to help our customers to achieve goals beyond the obvious.

Jesper Thomsen, Co-founder

Jesper has extensive experience from 15+ years of working with strategy, innovation and the design of digital products and services. Jesper has director-level experience from the client side of some of Denmark’s most innovative brands and has fulfilled such diverse roles as Strategic Director, Creative Director and Experience Design Director at both Danish and International consultancies. Jesper has developed an ability to produce tangible and valuable strategic directions with a strong human focus and is able to drive both internal and external teams forward. Jesper holds a Master in Information and Media Studies from Aarhus University.

+45 4086 4434
jesper@willandagency.com

Niels Alberg, Co-founder

For the past 20 years Niels Alberg been working within the field of applied research, strategy and creative business development. Niels has specialized in designing innovative research methods for a large number of clients in projects that combines anthropological insights and business strategy with the goal of developing new, creative connections between businesses and people. Niels has advised a large number of clients covering private and public organizations, and B2B and B2C companies in both Denmark and on the global market. Niels holds a Master in Sociology in from the University of Copenhagen.

+45 2213 8754
niels@willandagency.com

 

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